Rebuy raises $17M to help Shopify merchants personalize shopping experiences

Rebuy, a Minneapolis-based startup, has raised $17 million in Series A funding to advance its AI-powered personalization platform for Shopify merchants.

The platform combines no-code/low-code technology with AI to help online retailers create personalized shopping experiences through upsells, cross-sells, and post-purchase follow-ups.

The funds will be used for technology development, hiring, and product expansion, including Rebuy Search, Rebuy Intelligence Graph, and Visual Editor. Rebuy currently serves over 4 billion web requests per month and is running on close to 7,000 online stores, including 10% of all Shopify Plus merchants.

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